In the sixth of a seven-part Lianhe Zaobao-Business Times series on China and ASEAN, we look at how brands from China are going international, particularly among Gen Z consumers in Southeast Asia.
Correspondent, Business Desk, Lianhe Zaobao
Tan Chee Yun is a correspondent at Lianhe Zaobao's Business Desk and specialises in macroeconomics, stock and property markets, personal finance, SMEs and start-ups news reports.